Not just another pitch event.
The Ultimate Celebration
The UnderdogX Finale isn't just about pitching - it's about celebrating every founder who dared to take action. From the medal ceremony honouring those who conquered all 10 weeks of challenges, to the prestigious Underdog Champion Trophy that cements your place in our challenger hall of fame, this is where your founder journey hits its first peak.
Every medal tells a story of persistence, every trophy represents a business built from the ground up.
The Ultimate Celebration
The UnderdogX Finale isn't just about pitching - it's about celebrating every founder who dared to take action. From the medal ceremony honouring those who conquered all 10 weeks of challenges, to the prestigious Underdog Champion Trophy that cements your place in our challenger hall of fame, this is where your founder journey hits its first peak.
Every medal tells a story of persistence, every trophy represents a business built from the ground up.
£20,000
To Fuel Your Growth
The top performers from each cohort will be invited to compete for investment of up to £20,000.
This isn't about polished pitches of untested ideas.
This is about real businesses with real customers and real revenue, ready to scale.
The investment panel isn't just looking for potential - they're looking for proof. And after 10 weeks of building in public, testing assumptions, and generating actual results, our finalists have plenty of that.
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